Men’s Fitness Online is Australia’s leading independent digital platform dedicated to helping Australian men excel in fitness, health, and lifestyle. With a focus on what matters now and what’s next in men’s wellness, we deliver content that’s relevant, authentic, and genuinely useful.
Born from the print magazine that ran in Australia for 15 years, this site delivers fitness and health news in a readable, relatable form, designed to help men improve their lives, health, finances and relationships.
Whether you’re into strength training, endurance sports, nutrition, or just looking for practical lifestyle advice, Men’s Fitness Online offers dynamic, engaging, and expert-driven content designed specifically for Aussie men. We’re here to inform, inspire, and motivate you to live your healthiest and best life.
What sets Men’s Fitness Online apart is our unmatched expertise and our deep roots in the Australian fitness community. We don’t follow trends—we anticipate them, shaping the conversation around what Australian men truly care about.
About the Editor
Men’s Fitness Online is led by Todd Cole, one of Australia’s most seasoned and respected figures in men’s fitness media. As the founding editor of the groundbreaking Australian Men’s Health magazine launched by Murdoch Magazines in the 1990s, Todd set a benchmark in men’s health publishing.
In 2006, he took his passion further, independently launching Australian Men’s Fitness, quickly building it into a powerhouse brand. Over the following 16 years, Todd spearheaded the creation of over 200 influential issues of Men’s Fitness, launched Eat Fit, and SHAPE magazines, and tracked and helped shape the conversation around landmark movements and figures—from UFC, CrossFit, and The Biggest Loser to adventure icons like Bear Grylls and Conor McGregor. Todd also launched impactful, community-building events such as the Fit Bloke Challenge.
Now Todd is channeling his unmatched experience and passion into Men’s Fitness Online, dedicated more than ever to delivering insightful, actionable, and authentic content tailored specifically to everyday Australian men.
Todd now works as an AI-assisted editor. He uses AI tools to research stories, analyse data and write first drafts, then fact-checks every story against its sources, edits it and takes responsibility for everything we publish. Read more on Todd’s author page.
Contact
We welcome collaborations, contributions, and feedback. You can reach us directly at editor@mensfitnessonline.com.au. Read how we report and correct stories in our editorial policy, or see all the ways to contact us.
